PRESIDENT FORD COMMITTEE RECORDS

Campaign '76 Office Files

The President Ford Committee's in-house advertising agency, Campaign '76 Media Communications, Inc., incorporated in December 1975. The agency's records document the creative inception, production, and placement of advertising on behalf of President Ford, from the design of a campaign logo in September 1975 until agency staff filed final reports with the Federal Election Commission in March 1977.

Peter Dailey, an advertising consultant to President Nixon's re-election committee in 1972, served as the first chairman of Campaign '76. He was assisted by vice president Bruce Wagner and a large and experienced staff, many of whom were on extended leave from positions in major advertising agencies across the country. (See Attachment A) Both Dailey and Wagner resigned because of strategy disputes with PFC officials and the Campaign '76 Advisory Board before the state primary elections were completed. Acting chairman Clayton Wilhite presided over a skeleton staff until the PFC hired John Deardourff as chief operations officer and Malcolm MacDougall as creative director immediately after Ford's nomination. Deardourff, an experienced political campaign consultant, appointed Phil Angell from his firm, Bailey, Deardourff & Eyre, to serve as executive vice president.

The chairman of Campaign '76 created and executed the advertising plan and budget, reported to the PFC chairman, and routinely attended weekly strategy sessions with top PFC and White House officials and occasionally the President. The agency's executive director oversaw the daily operations and monitored cash flow and budgeting. Media director Dawn Sibley and finance director Barry Lafer served as department heads and liaisons to President Ford Committee officials for both primary and general election campaigns, and remained on the staff during the interim.

The records of Campaign '76 provide technical, quantitative documentation of media placement planning, media buying, account reconciliation, and financial reporting required by federal law. The documentation is particularly extensive as it concerns the agency's expenditure of public funds, limited by the 1974 Amendments to the Federal Election Campaign Act to approximate totals of $10.9 million for the primary campaign and $25 million during the general election campaign. The major impact these new limitations had on candidates' spending patterns is reflected in these records. The PFC and the campaign committees organized on behalf of other candidates channeled a large proportion of their funds into mass-media advertising, perceived to be the most cost-effective way to reach large audiences. As a result, campaign spending on various types of mass-media advertising during the 1976 campaign was proportionally larger than it had been during previous presidential campaigns.

Concern for cost-effectiveness is repeatedly documented in staff memoranda, and especially around the subject of campaign materials. Equally well-documented is the media buying system which expedited the campaign's record high broadcast expenditures. Media director Dawn Sibley purchased network availabilities for mass media advertising, but SFM Media Services, Inc., the contracted buying agency, bought time for spot television advertisements directed at local special interests. Important procedural guides in both primary and general election files describe the intricate logistics and various buying forms involved in this complex system created to meet the speed, flexibility, and legal requirements of political advertising. (See Attachment B)

There is substantial technical and quantitative material in many of the staff files concerning the production and approval of media plans, drafted by director of planning Carol Karasick, for states and various special voter groups. These plans determined the media mix and advertising costs for particular markets. Karasick developed plans based on state and market demographic studies and Republican voting data from elections in 1968 and 1972. Each plan and its accompanying budget had to be approved by media director Dawn Sibley, the chairman of Campaign '76, and the PFC chairman, in consultation with state PFC chairmen. Plans were modified frequently in response to Reagan or Carter advertising activity, polling results, budget and cash flow requirements, and White house directives.

The files of director of finance and administration Barry Lafer provide a complete record of Campaign '76's fiscal systems and cash disbursements. Lafer forecasted cash requirements to receive PFC funds, paid media charges on a weekly basis, accumulated costs, and reported expenditures to the PFC treasurer for inclusion in FEC reports.

The collection is divided chronologically into state primary and general election sections, with the most substantial, and less technical, files arranged toward the front of each division. As an exception, the primary and general election financial and accounting records in Barry Lafer's files are arranged adjacent to each other in a separate section at the end of the collection.

With the exception of Dodie Kazanjian's campaign materials files, and a small production accounts file, staff files from account and creative departments are not included in the collection. Nevertheless, copied PFC and inter-departmental memoranda are sometimes present in chronological files throughout.

The collection is limited in material for researchers interested in the more creative aspects of the advertising effort. While the files include scattered and interesting documentation of the campaign's creative mission, strategy evolution, and product conceptualization, the record is far from complete. For example, files generated by Malcolm MacDougall in his position as the chief creative strategist in the post-convention period are not a part of the files of Campaign '76. And while the files of the Campaign '76 chairmen and executive vice presidents are extant here, they only occasionally reflect either the creative genesis of ideas or their conceptual development.

Perhaps the most important aspect of the collection is the product record Campaign '76 left behind. Brochures and other campaign materials appear throughout the collection. The Ford Library's audiovisual collection is the custodial unit for tapes of more than one hundred television commercials produced by the office, as well as numerous radio advertisements created on President Ford's behalf. Not only are these video and audio tapes available to researchers, but many times Campaign '76's written records include the working, edited, and in some cases, rejected, scripts, as well.

Related Material (as of October, 1991)

Material related to campaign advertising on behalf of President Ford is scattered throughout many of the Library's most significant collections. Relevant documents appear in White House staff files and the records of other divisions within the President Ford Committee. The researcher should request a PRESNET search for specific citations.

Videotapes of television commercials and audiotapes of radio commercials produced by Campaign '76 are available in the Ford Library's audiovisual collection.

E1-E2 Campaign '76 Office: Primary Elections - Bruce Wagner Files, 1975-1976. (.8 linear feet)

Correspondence, memoranda, strategy papers, state media plans*, reports, and advertising copy. Topics include organization, creative direction, advertising planning and strategy, budgeting, cash flow, and the production of campaign materials. Much of the documentation relates to the early primary contests. Also present are scripts and drafts of television and radio commercials, newspaper ads and campaign brochures, and market test results for several television commercials. Wagner was executive vice president for the state primaries.

Arranged alphabetically by subject and chronologically thereunder.

* State media plans, in the form of packets of standardized tables, charts, and a map, are found throughout the state primary files. They include state voting and demographic analyses, advertising flow charts, budget summaries, and local newspaper lists. Analyses provide state population breakdowns by age, ethnic background, and income; and the record of voters for Nixon in 1968 and 1972 within each ADI (Area of Dominant Influence). Also included are projected schedules and costs for television, radio, and newspaper advertising.

E3-E9 Campaign '76 Office: Primary Elections - Dawn Sibley Files, 1976. (2.6 linear feet)

Memoranda, handwritten notes, state media plans, reports, advertising copy, and media buying forms. Topics include media strategy, PFC and White House directives, state media plan revisions, Reagan media buying, state issues and demographics, and media budgets. Also present are advertising scripts and charts related to media costs. A local broadcast operating guide defines procedures and the function of various media buying forms found here and extensively throughout the collection. Sibley was media director for the state primaries and the general election.

Arranged alphabetically by subject and/or state and chronologically thereunder.

E9-E14 Campaign '76 Office: Primary Elections - Carol Karasick Files, (1968, 1972)1975-1976. (2.0 linear feet)

Memoranda, draft and final state media plans, worksheets, Nielsen rating reports and media buying forms. Much of the series concerns strategic and budget revisions to state media plans with memoranda duplicated in Wagner and Sibley state primary files. Also included are handwritten quantitative planning papers on such topics as media coverage, availability and costs,and effective and spill-over dollars. Also present are detailed demographic data, various state buying guidelines, and authorizations for political broadcast (APB's). Karasick was director of media planning for the state primaries and the general election.

Arranged alphabetically and chronologically thereunder.

E14-E16 Campaign '76 Office: Primary Elections - Denise Considine Files, 1976. (1.0 linear feet)

Memoranda, correspondence, lists, newspaper contracts and tear sheets, invoices, and publications. A small chronological file and the "Pilas Plan Book" provide unique documentation of meetings and strategic planning. Other topics include creative decision-making, Illinois and North Carolina political issues, project assignments and schedules, procedures, Reagan media buying in Texas, and Republican convention plans. Also included are master newspaper lists, insertion orders detailing publication date, size, and position of ad, and copies and samples of tearsheets submitted as proof of publication. Duplicate tearsheets were attached to each insertion order, but disposed of during processing because of their redundancy. Also present are payee lists, invoices, and routine billing correspondence. Considine was media planning supervisor for the state primaries.

Arranged alphabetically and chronologically thereunder.

E17 Campaign '76 Office: Primary Elections - Production Accounts File, 1976. (.4 linear feet)

Logs, invoices and purchase orders. This control file, presumably kept by Marcy Pattinson in the Accounts Department, accumulated charges and invoices for the production of all television, radio and newspaper ads produced in the primary campaign. Also present are job number logs and purchase orders for print and campaign material production, but the job jackets for nonbroadcast advertising are filed in Dodie Kazanjian Primary Campaign Files. Pattinson was account executive assistant for the state primaries.

Arranged chronologically by job number.

E18-E22 Campaign '76 Office: Primary Elections - Dodie Kazanjian Files, 1976. (2.0 linear feet)

Memoranda, correspondence, worksheets, lists, proofs, samples, invoices and order forms related to the production, cost, and distribution of campaign materials to state PFC committees. Included are unique handwritten notes of Bruce Wagner and staff memoranda on topics including efficient ordering and distribution systems, production and shipping costs, and unit prices required for FEC reports. Also included are vendor correspondence, state allocation tables, inventory control reports, sample buttons, stickers, posters and signs, and brochure proofs. Kazanjian was campaign material administrator for the state primaries and the general election.

Arranged alphabetically and chronologically thereunder.

E23-E37 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files, 1976. (6.0 linear feet)

Lists and media buying forms related to payment and reconciliation of discrepancies between billings and charges for actual broadcast of campaign commercials. Included are spot television and radio buysheets, invoices, weekly media expenditure summaries, and political broadcast agreements. Also filed here are budget recaps of total effective dollars spent by locality for newspaper advertising. SFM Media, Inc. was the media buying service contracted to place spot television and radio ads for the state primaries and general election.

Arranged alphabetically by state and thereunder by media.

E38-E42 Campaign '76 Office: General Election - John Deardourff Files, (1968)1976. (1.7 linear feet)

Notes, memoranda, drafts of scripts, interview transcripts, speeches, reports, press releases, brochures, and clippings related to the development of advertising strategy for President Ford's campaign. Included are Deardourff's notes from early executive committee meetings with the President and organizational memoranda. Also filed here are working papers and background material used in conceptualizing strategies and specific commercials, annotated transcripts of interviews with Ford, final television and radio spot scripts, and polling information. Portions of this file are related to other campaigns Deardourff worked on contemporaneously with Ford's: Otis Brown (Indiana), Kit Bond (Missouri), Jim Thompson (Illinois), John Chafee (Rhode Island), and an advertising campaign sponsored by pro-ERA groups. Deardourff was chief operations officer for the general election.

Arranged alphabetically by campaign and subject.

E42-E43 Campaign '76 Office: General Election - Dawn Sibley Files, 1976. (.6 linear feet)

Memoranda, correspondence, notes, working papers, tables, charts, contracts, network program schedules and ratings, and ADP printouts of media expenditures. Topics include advertising strategy and tactics, media planning for prioritized states and special voter groups, budgets, Carter advertising activity, network buying and requirements, network political coverage, various legal matters, and FEC guidelines. Included are a media buying forms and procedures guide, demographic and market data, and pre-Convention media plans and RNC-CBS correspondence. Sibley was media director for the state primaries and the general election.

Arranged alphabetically by subject and chronologically thereunder.

E44-E54 Campaign '76 Office: General Election - Carol Karasick Files, 1976. (4.4 linear feet)

Memoranda, media plans, charts, tables, lists, maps, newspaper advertisements, contracts and tear sheets, budgets, and media buying forms. Topics include media plans for selected states and special voter groups, analyses and recommendations of markets and expenditures, the Texas media budget, broadcast buying guidelines, and newspaper advertising. Included is detailed demographic and market data for locality and special voter groups. Also included are master newspaper lists, insertion orders detailing publication date, size and position of ad, and copies and samples of tearsheets submitted as proof of publication. Duplicate tearsheets were attached to each insertion order, but disposed of during processing because of their redundancy. Also filed here are invoices, payment correspondence, and broadcast authorizations. Karasick was director of media planning for the state primaries and the general election.

Arranged alphabetically by subject and alphabetically by state thereunder.

E55 Campaign '76 Office: General Election - Dodie Kazanjian Files, 1976. (0.4 linear feet)

Memoranda, notes, lists, charts, ledgers, and various campaign material allocation lists and order forms. Included are top level policy memoranda on such topics as financial constraints, budgets, procedures, efficiency, orders, and inventory control. Kazanjian was campaign materials administrator for the state primaries and the general election.

Arranged alphabetically by subject and chronologically thereunder.

E56-E64 Campaign '76 Office: General Election - New York Office Files, 1976. (3.6 linear feet)

Memoranda, correspondence, working papers, contracts, manuals, schedules, buying forms and invoices. Purchasing radio and television time for campaign advertisements forms the file's major focus. Included are departmental memoranda, budget summaries, network contracts and requirements, and traffic lists. The New York Office was established in the general election to expedite and coordinate all broadcast media activity. Its staff included media director Dawn Sibley, director of broadcast Peter Levins, and Barbara Guthy as broadcast traffic manager.

Arranged alphabetically by subject and chronologically thereunder.

E65-E87 Campaign '76 Office: General Election - SFM Media, Inc. Files, 1976-1977. (9.2 linear feet)

Summary lists, television and radio buysheets, weekly media expenditure summaries, and invoices. The records document SFM's media payment function, and are divided into approved, completed, and incompleted accounts. SFM Media, Inc. was the media buying service contracted to place spot television and radio ads for the state primaries and general election.

Arranged alphabetically by subject and chronologically thereunder.

E88-E91 Campaign '76 Office: Primary Elections - Barry Lafer General Subject File, 1975-1977. (1.3 linear feet)

Memoranda, tables, charts, lists, worksheets, ledgers, FEC input reports, state media plans, correspondence, invoices, contracts, and photocopied checks. Topics include budgeting and cash flow, changes in state media plans, adherence to legal spending limitations, personnel matters, and convention advertising. Also filed here are quantitative analyses of preconvention allocations and spending, PFC budget reports, and monthly itemized expenditure reports. Lafer was director of finance and administration for the state primaries and the general election.

Arranged alphabetically by subject and chronologically thereunder.

E91-E97 Campaign '76 Office: Primary Elections - Barry Lafer Paid Invoice File, 1975-1977. (2.5 linear feet)

Memoranda, correspondence, invoices, job applications, staff resumes and contracts, work and purchase orders. The bulk of the file documents payments to vendors for costs incurred in the production and placement of advertising, and reimbursements to staff. The file also includes occasional material on personnel matters. Lafer was director of finance for the state primaries and the general election.

Arranged alphabetically by subject and alphabetically thereunder.

E97-E99 Campaign '76 Office: Primary Elections - Barry Lafer Bank Reconciliation File, 1976-1977. (1.1 linear feet)

Routine correspondence and memoranda, worksheets, media lists, receipts, tabulations, invoices, expense reimbursement forms, deposit slips, photocopied and canceled checks, bank statements, checkbook stubs, and carbons related to reconciliation of primary campaign bank accounts and the petty cash fund. Lafer was director of finance for the state primaries and the general election.

Arranged alphabetically by subject and chronologically thereunder.

E100-E107 Campaign '76 Office: General Election - Barry Lafer General Subject File, 1975-1977. (2.75 linear feet)

Memoranda, correspondence, worksheets, ledgers, computer printouts, lists, schedules, contracts, resumes, employment and tax forms. Topics include budget analysis, occasional meeting summaries, FEC regulations and other legal matters, fiscal systems and procedures, media buying, account reconciliation, personnel, and routine office administration. The file also includes some primary campaign material brought forward for use during the fall campaign period. Transferred documents from this earlier file include budget memoranda, staffing and organization plans, and resumes. Also present are network television schedules, media payroll printouts, a cash disbursement ledger and recaps, monthly itemized expenditure FEC report inputs, Campaign '76 corporate income tax returns, and routine personnel forms. Lafer was director of finance for the state primaries and the general election.

Arranged alphabetically by subject and alphabetically thereunder.

E107-E120 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File, 1975-1976. (5.0 linear feet)

Correspondence, memoranda, job applications, invoices, tabulations, and computer printouts related to vendor payment and staff reimbursements. The invoices, employment agreements, and reimbursement claims provide unique data related to specific staff and vendor activity. Also filed here are routine billing and payment correspondence, purchase and work orders, check requisitions, media buysheets, and photocopied checks. Lafer was director of finance for the state primaries and the general election.

Arranged alphabetically by subject and alphabetically thereunder.

E120-E126 Campaign '76 Office: General Election - Barry Lafer Bank Reconciliation File, 1976-1977. (2.2 linear feet)

Routine correspondence and memoranda, media lists, tabulations, worksheets, photocopied and canceled checks, receipts, deposit slips, invoices, bank statements, and check stubs related to monthly reconciliation of bank accounts. Included are receipts for all television, radio, and newspaper media payments organized by week of payment. Lafer was director of finance for the state primaries and the general election.

Arranged alphabetically by subject and chronologically thereunder.

Some of the collection's manuscript material is stored in oversize boxes but is retrievable from notations in the folder of origin. Audiovisual material was transferred to the Library's audiovisual department.

E1 Campaign '76 Office: Primary Elections - Bruce Wagner Files

Advertising Copy ‑ Print and Broadcast Media (1)-(5)

Alpha File, A ‑ Z

Campaign Commercials ‑ Market Tests

E2 Campaign '76 Office: Primary Elections - Bruce Wagner Files

Chron File, 11/75 ‑ 2/76

Media Strategy Books (1)-(2)

E3 Campaign '76 Office: Primary Elections - Dawn Sibley Files

Campaign '76 Copy Book ‑ Brochures

Campaign '76 Copy Book ‑ Newspaper Ads

Campaign '76 Copy Book ‑ Radio Spots (1)-(3)

Campaign '76 Copy Book ‑ Television Spots

Commercial Identification and Traffic Book (1)-(7)

E4 Campaign '76 Office: Primary Elections - Dawn Sibley Files

Grey Advertising

Local Broadcast Operating Procedures with SFM (Media Buying Guide)

Miscellaneous Correspondence

Payee Lists

Primary States ‑ Florida

Primary States ‑ Illinois

Primary States ‑ Indiana

Primary States ‑ New Hampshire

Primary States ‑ North Carolina

Primary States ‑ Texas (George's File)

Primary States ‑ Wisconsin

Reagan Competitive Activity (1)-(3)

State Media Plans, Vol. I

State Media Plans, Vol. I ‑ New Hampshire

State Media Plans, Vol. I ‑ Massachusetts

State Media Plans, Vol. I ‑ Florida (1)-(2)

E5 Campaign '76 Office: Primary Elections - Dawn Sibley Files

State Media Plans, Vol. I ‑ Illinois (1)-(4)

State Media Plans, Vol. II ‑ North Carolina (1)-(3)

State Media Plans, Vol. II ‑ Wisconsin (1)-(2)

State Media Plans, Vol. III ‑ Texas (1)-(3)

E6 Campaign '76 Office: Primary Elections - Dawn Sibley Files

State Media Plans, Vol. III ‑ Texas (4)

State Media Plans, Vol. III ‑ Indiana

State Media Plans, Vol. III ‑ Alabama

State Media Plans, Vol. III ‑ Georgia

State Media Plans, Vol. IV (1)‑(2)

State Media Plans, Vol. IV ‑ Nebraska

State Media Plans, Vol. IV ‑ Michigan

State Media Plans, Vol. IV ‑ Maryland, Arkansas, West Virginia

State Media Plans, Vol. IV ‑ Kentucky

State Media Plans, Vol. IV ‑ Tennessee

State Media Plans, Vol. IV ‑ Nevada, Oregon

E7 Campaign '76 Office: Primary Elections - Dawn Sibley Files

State Media Plans, Vol. V ‑ Ohio, New Jersey, Idaho

State Media Plans, Vol. V ‑ California

State Media Plans, Vol. V ‑ South Dakota

State Media Recap Book, Vol. I ‑ Vol. II(2)

E8 Campaign '76 Office: Primary Elections - Dawn Sibley Files

State Media Recap Book, Vol. II(3) ‑ Vol. IV(1)

E9 Campaign '76 Office: Primary Elections - Dawn Sibley Files

State Media Recap Book, Vol. IV(2)-(6)

State Primary Expenditures Book

Campaign '76 Office: Primary Elections - Carol Karasick Files

Media Planning

Advertising Brochures ‑ "Campaigning on Cable Television"

Advertising Brochures ‑ Mutual Broadcasting System

Advertising Rates

Ethnic Newspapers (1)-(2)

Media Plan Book, May 1‑18 Primaries (1)-(3)

E10 Campaign '76 Office: Primary Elections - Carol Karasick Files

Media Planning

Media Plan Book, May 1‑18 Primaries (4)-(5)

Media Plan Book, May 25 Primaries (1)-(4)

Media Plan Book, June 1‑8 Primaries (1)-(5)

E11 Campaign '76 Office: Primary Elections - Carol Karasick Files

Media Planning

Media Plan Book, June 1‑8 Primaries (6)-(8)

Media Plan Master Copy Book ‑ Illinois, North Carolina

Media Plan Master Copy Book ‑ Wisconsin, Indiana

Media Plan Master Copy Book ‑ Texas

Media Plan Master Copy Book ‑ Pennsylvania, Alabama

Media Plan Master Copy Book ‑ Georgia, Michigan, Tennessee

Nielsen Ratings ‑ Secondary Market Trends (1)-(2)

Nielsen Ratings ‑ Top 50 Market Trends (1)-(2)

State Demographics ‑ Alabama

E12 Campaign '76 Office: Primary Elections - Carol Karasick Files

Media Planning

State Demographics ‑ Arkansas

State Demographics ‑ California (1)-(2)

State Demographics ‑ Georgia

State Demographics ‑ Indiana

State Demographics ‑ Nebraska

State Demographics ‑ South Dakota

State Demographics ‑ Tennessee

State Demographics ‑ West Virginia

Media Buying

APB's ‑ Florida Radio and Television (1)-(7)

E13 Campaign '76 Office: Primary Elections - Carol Karasick Files

Media Buying

APB's ‑ Illinois Radio (1)-(3)

APB's ‑ Massachusetts Radio

APB's ‑ New Hampshire Radio and Television (1)-(3)

APB's ‑ Prepayments, 3/4/76

Spot Radio and Television Buying Authorizations ‑ May and June Primaries

Spot Radio and Television Buying Authorizations, Vol. I (1)-(3)

Spot Radio and Television Buying Authorizations, Vol. II (1)-(2)

E14 Campaign '76 Office: Primary Elections - Carol Karasick Files

Media Buying

Spot Radio and Television Buying Authorizations, Vol. II (3)

Spot Television Schedules Book

Traffic Lists

Campaign '76 Office: Primary Elections - Denise Considine Files

Census Figures

Chron File, 3/76‑6/76

Criterion Advertising Company

Draft Florida Ad, 8/76

Farm Publications (1)

E15 Campaign '76 Office: Primary Elections - Denise Considine Files

Farm Publications (2)

Forms

Illinois and North Carolina Plan Book ‑ Peggy Pilas

Insurance

MNI Magazine Network (1)-(2)

Newspaper Advertising ‑ Correspondence

Newspaper Advertising ‑ Production Guide Spreadsheets

E16 Campaign '76 Office: Primary Elections - Denise Considine Files

Newspaper Insertion Orders and Tear Sheets

‑ Florida Primary

‑ Illinois Primary (1)-(2)

‑ New Hampshire, Massachusetts Primaries

‑ North Carolina Primary

‑ Texas Primary

‑ Wisconsin Primary

Newspaper Invoices

Newspaper Payment Adjustments

Payee Lists (1)-(2)

PFC Staff Telephone Lists

Radio Advertising Rates and Brochures

E17 Campaign '76 Office: Primary Elections - Production Accounts File

Job Jackets ‑ Broadcast and Print Production (1)-(6)

Job Numbers/Purchase Orders ‑ Print Production and Campaign Material

E18 Campaign '76 Office: Primary Elections - Dodie Kazanjian Files

Bidding ‑ Buttons and Bumper Stickers

Bidding ‑ Supplier Brochures (1)-(3)

Bidding ‑ Supplier Correspondence

Campaign '76 Media Strategy Book, 2/1/76

Campaign Materials ‑ Allocation Lists

Campaign Materials ‑ Allocation and Shipping ‑ John Whittaker and Convention Office

Campaign Materials ‑ Allocation and Shipping ‑ States (1)‑(4)

E19 Campaign '76 Office: Primary Elections - Dodie Kazanjian Files

Campaign Materials ‑ Allocation and Shipping ‑ States (5)‑(9)

Campaign Materials ‑ Distribution, 12/75

Campaign Materials ‑ Initially Sent

Campaign Materials ‑ Order Forms

Chron File (1)-(3)

E20 Campaign '76 Office: Primary Elections - Dodie Kazanjian Files

Chron File (4)-(7)

Clancy Plan, Bid Requests and Specs

Convention Plans

Daily Reports (1)-(2)

Forms

Helm, Inc. ‑ Correspondence

Helm, Inc. ‑ Packing Slips

E21 Campaign '76 Office: Primary Elections - Dodie Kazanjian Files

Job Jackets (1)-(26)

E22 Campaign '76 Office: Primary Elections - Dodie Kazanjian Files

Job Jackets (27)-(50)

Job Number Control File

Milkin Expediting, Inc.

Miller‑Zell Proposal

State Organization Lists

Telephone Interviews ‑ Convention States

Telephone Interviews ‑ State Primaries

Theme Song Correspondence

E23 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Adjustments and Rebates

APB's ‑ Arkansas ‑ Wisconsin (1)-(17)

E24 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

APB's ‑ Arkansas ‑ Wisconsin (18)-(23)

Budget Recaps ‑ By State

Completed Buysheets ‑ Arkansas Radio to California Radio(2)

E25 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ California Radio(3) to California Television

E26 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ Florida Radio (1)‑(6)

E27 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ Florida Radio(Pending Discrepancies) to Illinois Radio(4)

E28 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ Illinois Radio(5) ‑ Indiana Radio(3)

E29 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ Indiana Radio(4) to Kentucky Radio(1)

E30 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ Kentucky Radio(2) to Michigan Radio(2)

E31 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ Michigan Radio(3) to Nevada Television

E32 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ New Hampshire Radio to North Carolina Television(1)

E33 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ North Carolina Television(2) to Oregon Television

E34 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ South Dakota Radio to Texas Radio(2)

E35 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ Texas Radio(3) to Texas Television(1)

E36 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ Texas Television(2)‑(6)

E37 Campaign '76 Office: Primary Elections - SFM Media, Inc. Files

Completed Buysheets ‑ Texas Television(7) to Wisconsin Television

E38 Campaign '76 Office: General Election - John Deardourff Files

Bond Campaign ‑ Current

Bowen Campaign ‑ Bowen Biography

Bowen Campaign ‑ Bowen Speeches

Bowen Campaign ‑ Contract Draft

Bowen Campaign ‑ Indiana Party Platforms

Bowen Campaign ‑ Newsclippings

Bowen Campaign ‑ Planning

Bowen Campaign ‑ Poll, 2/76

Bowen Campaign ‑ Press Releases

Bowen Campaign ‑ Talent Releases

Bowen Campaign ‑ Television Spot

Bowen Campaign ‑ Tornado Disaster

Chafee Campaign ‑ Chafee Background

Chafee Campaign ‑ Delaware Republican Party Manual

Chafee Campaign ‑ Media Plan and Television Spots

E39 Campaign '76 Office: General Election - John Deardourff Files

ERA and Chafee (1968) Spot Scripts

ERA Spot Filming

ERA Spot Scripts

Ford Campaign ‑ Advertising: Plan, Budget, etc. (1)-(4)

Ford Campaign ‑ Advertising Strategy Recommendations

Ford Campaign ‑ Anti‑Carter Information

Ford Campaign ‑ BDE Preliminary Media Plan

Ford Campaign ‑ Black, Catholic, Ethnic, Jewish and Spanish Advertising

Ford Campaign ‑ Cabinet Room Meeting Presentation Book, 2/4/76

Ford Campaign ‑ Campaign '76 Budget Memo

Ford Campaign ‑ Campaign '76 Discussion Book, 2/1/76

E40 Campaign '76 Office: General Election - John Deardourff Files

Ford Campaign ‑ Campaign '76 Job Numbers

Ford Campaign ‑ Correspondence, Memoranda, Notes (Miscellaneous)

Ford Campaign ‑ Cue Sheets

Ford Campaign ‑ Ford in Texas

Ford Campaign ‑ Expense Reimbursements

Ford Campaign ‑ John Deardourff Personal

Ford Campaign ‑ John Deardourff Speech Material

Ford Campaign ‑ Lynn Oxendine ‑ John Deardourff Originals (Broadcast Buying Guidelines)

Ford Campaign ‑ Lynn Oxendine ‑ Staff Originals

Ford Campaign ‑ Magazine Articles

Ford Campaign ‑ Meeting Notes

Ford Campaign ‑ New York Office

Ford Campaign ‑ "Non‑Voter Study 1976"

Ford Campaign ‑ Purchase Orders

Ford Campaign ‑ Reagan Media

Ford Campaign ‑ Scripts ‑ As Produced

Ford Campaign ‑ Scripts ‑ "I'm Feeling Good About America" Spots

Ford Campaign ‑ Scripts ‑ Originals

E41 Campaign '76 Office: General Election - John Deardourff Files

Ford Campaign ‑ Sound Roll Transcripts

‑ Ford, Betty

‑ Ford, Jack

‑ Ford, Mike

‑ Ford, Steve

‑ Ford Family Luncheon

‑ Ford Convention Film Interview at Camp David

‑ Ford in Dallas

‑ Ford Talking with Factory Workers (1)-(2)

‑ Ford Talking with Farmers

‑ Ford Talking with Kids

‑ Ford Talking with the Elderly

‑ Ford's Southern Trip

‑ Grand Rapids Interviews (and Ford on Family)

‑ Kansas City Interviews

‑ Man in the Street Interviews ‑ Chicago

‑ Man in the Street Interviews ‑ Houston

42 Campaign '76 Office: General Election - John Deardourff Files

Ford Campaign ‑ Sound Roll Transcripts

‑ Man in the Street Interviews ‑ Los Angeles

‑ Man in the Street Interviews ‑ Pittsburgh

‑ Priest

‑ Representative Edith Green

Ford Campaign ‑ Television Spot Possibilities, Scripts

Thompson Campaign ‑ Filming, 7/26‑28/76

E42 Campaign '76 Office: General Election - Dawn Sibley Files

ADP Media Payroll Printouts

Budget Exhibits

Chron File

Competitive Activity

Legal Requirements

Media Payment (1)-(2)

E43 Campaign '76 Office: General Election - Dawn Sibley Files

Media Planning

Network Agreements ‑ ABC

Network Agreements ‑ CBS

Network Books (1)-(3)

President Ford Live Half Hour

Preconvention Media Strategy Plans

Ratings Data

Special Voter Groups

Traffic (1)-(2)

E44 Campaign '76 Office: General Election - Carol Karasick Files

Media Planning

Campaign '76 Fall Planning Guide (1)-(4)

Fringe Television Plans

Media Plan Book (1)-(4)

E45 Campaign '76 Office: General Election - Carol Karasick Files

Media Planning

Newspaper Price Lists (1)-(2)

Special Voter Group Ads

Task Force Book ‑ Definition of Media Markets (1)-(4)

Task Force Book ‑ Newspaper Data, Special Voter Group Media (1)-(3)

E46 Campaign '76 Office: General Election - Carol Karasick Files

Media Planning

Task Force Book ‑ Special Voter Group Demographics (1)‑(2)

Texas ‑ Media (1)-(2)

Voting History/Demographic Analysis by County by ADI

E46 Campaign '76 Office: General Election - Carol Karasick Files

Media Buying

Ad Receipts

Affidavits and Invoices ‑ Ethnic Radio (1)-(2)

Campaign '76 Stationery

Credits Due

Directories

Evangelist ‑ Religious Buys

E47 Campaign '76 Office: General Election - Carol Karasick Files

Media Buying

Landon Newspapers

National Newspapers

Newspaper Insertion Orders and Tear Sheets

‑ "A Frank Talk" Tune‑In

‑ Anti‑Carter Ad

‑ Follow Up

‑ Hafif Ad

‑ New Jersey "Can You Afford Jimmy Carter?"

‑ New Jersey Weeklies

‑ "One Final Thought" (1)

E48 Campaign '76 Office: General Election - Carol Karasick Files

Media Buying

Newspaper Insertion Orders and Tear Sheets

‑ "One Final Thought" (2)-(4)

‑ Playboy/Newsweek Ad (1)-(5)

E49 Campaign '76 Office: General Election - Carol Karasick Files

Media Buying

Newspaper Insertion Orders and Tear Sheets

‑ President Ford Tune‑In (1)-(3)

- Special Voter Groups ‑ Black Ads

- Special Voter Groups ‑ Catholic Ads

- Special Voter Groups ‑ Ethnic Ads (1)-(3)

E50 Campaign '76 Office: General Election - Carol Karasick Files

Media Buying

Newspaper Insertion Orders and Tear Sheets

- Special Voter Groups ‑ Ethnic Ads (4)-(5)

- Special Voter Groups ‑ Farm Ads (1)-(2)

- Special Voter Groups ‑ Jewish Ads (1)-(2)

- Special Voter Groups ‑ Medical Ad

- Special Voter Groups ‑ Spanish Ads

Newspaper Lists

Newspaper No Runs

Newspaper Recap ‑ General Election ‑ Alabama to Florida

E51 Campaign '76 Office: General Election - Carol Karasick Files

Media Buying

Newspaper Recap ‑ General Election ‑ Illinois to Oklahoma

E52 Campaign '76 Office: General Election - Carol Karasick Files

Media Buying

Newspaper Recap ‑ General Election ‑ Pennsylvania to Wisconsin

Newspaper Rep Book

Newspaper Tear Sheets ‑ State and Local PFC Ads

Rebates and Returned Checks

Spot Television and Radio Authorizations (1)-(4)

E53 Campaign '76 Office: General Election - Carol Karasick Files

Media Buying

Spot Television and Radio Authorizations (5)

Spot Television Schedules (1)-(7)

E54 Campaign '76 Office: General Election - Carol Karasick Files

Media Buying

Spot Television Schedules (8)-(9)

Television Makegoods

E55 Campaign '76 Office: General Election - Dodie Kazanjian Files

Campaign Materials ‑ Allocation by State (1)-(2)

Campaign Materials Received Plus Inventory Sheets

Chron File

Daily Reports

Discrepancy Reports (1)-(2)

Miscellaneous Samples

Shipping

E56 Campaign '76 Office: General Election - New York Office Files

Guthy ‑ ABC Commercial Identification Procedures Manual ‑ Daytime

Guthy ‑ ABC Commercial Identification Procedures Manual ‑ Nighttime

Guthy ‑ Chron File

Guthy ‑ Mailgram Masters (1)-(3)

Guthy ‑ Job Numbers/Purchase Order System

Guthy ‑ Purchase Orders

Guthy ‑ Radio Schedules ‑ Commercial Instructions (1)‑(3)

E57 Campaign '76 Office: General Election - New York Office Files

Guthy ‑ Radio Traffic Lists (1)-(3)

Guthy ‑ Television Shipping Lists (1)-(4)

E58 Campaign '76 Office: General Election - New York Office Files

Guthy ‑ Television Traffic Lists and Schedules Book (1)‑(4)

Levins ‑ APB's

Levins ‑ Contract

Levins ‑ Primary Scheduling Forms

Levins ‑ Radio: BSC Sports, Inc.

Levins ‑ Radio: Network Buying Chron File (1)-(2)

Levins ‑ Radio: Mutual Broadcasting System

Levins ‑ Radio: Payment (1)-(2)

E59 Campaign '76 Office: General Election - New York Office Files

Levins ‑ Radio: Payment (3)-(4)

Levins ‑ Radio: Payment ‑ Black Ads

Levins ‑ Radio: Payment ‑ Spanish Ads

Levins ‑ Radio: Spot Buysheets ‑ Black

Levins ‑ Radio: Spot Buysheets ‑ Spanish

Levins ‑ Radio: Spot Buysheets ‑ States (1)-(9)

E60 Campaign '76 Office: General Election - New York Office Files

Levins ‑ Radio: Spot Buysheets ‑ States (10)-(22)

E61 Campaign '76 Office: General Election - New York Office Files

Levins ‑ Radio: Spot Purchase Authorizations (1)-(4)

Levins ‑ Radio: Spot Weekly Media Expenditure Summaries ‑ States (1)-(5)

Levins ‑ Radio: Spot Weekly Media Expenditure Summaries ‑ Keystone (1)-(3)

E62 Campaign '76 Office: General Election - New York Office Files

Levins ‑ Television: Buys ‑ "All Sports/All Day"

Levins ‑ Television: Buys ‑ "Not For Women Only"

Levins ‑ Television: Buys ‑ "Sammy and Company"

Levins ‑ Television: Network Schedules and Invoice Book (1)-(3)

Levins ‑ Television: Network Buying Chron File (1)-(2)

Levins ‑ Television: Network Clearance Reports

E63 Campaign '76 Office: General Election - New York Office Files

Levins ‑ Television: Payment ‑ Group I "B"

Levins ‑ Television: Payment ‑ Group II (1)-(2)

Levins ‑ Television: Payment ‑ Half Hours

Levins ‑ Television: Spot Buysheets ‑ States (1)-(8)

E64 Campaign '76 Office: General Election - New York Office Files

Levins ‑ Television: Spot Make‑Goods (1)-(3)

Levins ‑ Television: Spot Purchase Authorizations (1)‑(4)

Levins ‑ Television: Spot Weekly Media Expenditure Summaries ‑ States (1)-(3)

E65 Campaign '76 Office: General Election - SFM Media, Inc. Files

General Election Summary ‑ Radio

General Election Summary ‑ Television

Radio Buysheets: Black (1)-(2)

Radio Buysheets: Spanish (1)-(3)

Radio Buysheets: State ‑ Alabama (1)

E66 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ Alabama (2) ‑ California (2)

E67 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ California (3) ‑ Florida (1)

E68 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ Florida (2) ‑ Illinois (3)

E69 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ Illinois ‑ Iowa

E70 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ Louisiana ‑ Massachusetts

E71 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ Michigan (1) ‑ Missouri (1)

E72 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ Missouri (2) ‑ New York (1)

E73 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ New York (2) ‑ North Carolina

E74 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ North Dakota ‑ Oklahoma

E75 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ Oregon ‑ Pennsylvania (3)

E76 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ Pennsylvania (4) ‑ Tennessee (1)

E77 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ Tennessee (2) ‑ Texas (4)

E78 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ Texas (5) ‑ Washington

E79 Campaign '76 Office: General Election - SFM Media, Inc. Files

Radio Buysheets: State ‑ Wisconsin

Television Buysheets: One Half Hour Ad (1)-(2)

Television Buysheets: Tune‑In, Spanish Ads

E80 Campaign '76 Office: General Election - SFM Media, Inc. Files

Television Buysheets: Keystone (1)-(4)

E81 Campaign '76 Office: General Election - SFM Media, Inc. Files

Television Buysheets: State ‑ Alabama ‑ California (4)

E82 Campaign '76 Office: General Election - SFM Media, Inc. Files

Television Buysheets: State ‑ Connecticut ‑ Iowa

E83 Campaign '76 Office: General Election - SFM Media, Inc. Files

Television Buysheets: State ‑ Kentucky ‑ Mississippi

E84 Campaign '76 Office: General Election - SFM Media, Inc. Files

Television Buysheets: State ‑ Missouri ‑ New York

E85 Campaign '76 Office: General Election - SFM Media, Inc. Files

Television Buysheets: State ‑ North Carolina ‑ Pennsylvania (1)

E86 Campaign '76 Office: General Election - SFM Media, Inc. Files

Television Buysheets: State ‑ Pennsylvania (2) ‑ Texas (2)

E87 Campaign '76 Office: General Election - SFM Media, Inc. Files

Television Buysheets: State ‑ Texas (3) ‑ Wisconsin

E88 Campaign '76 Office: Primary Elections - Barry Lafer General Subject File

Analysis of Campaign Materials by Vendor

Analysis of Cash Disbursements by Budget Category and Campaign '76 Termination Settlements

Analysis of Media Funding and Disbursements

Analysis of Production Budget Cash Disbursements

Budget Reports to PFC

Budget Reports ‑ Weekly (1)-(3)

FEC Report Inputs ‑ Primaries

E89 Campaign '76 Office: Primary Elections - Barry Lafer General Subject File

Lafer Chron File ‑ 9/75‑8/76

E90 Campaign '76 Office: Primary Elections - Barry Lafer General Subject File

Ledger ‑ Cash Disbursement

Ledger ‑ General

Legal ‑ 11/75‑5/76

National Convention Plans and Expenses

Primary Spending, Effective Dollars (1)-(2)

Primary States ‑ Summary of Spending, Effective and Non‑Effective Dollars

State Primaries ‑ Media Budgets and Cash Flow (1)-(6)

E91 Campaign '76 Office: Primary Elections - Barry Lafer General Subject File

State Primaries ‑ Media Budgets and Cash Flow (7)-(9)

Television and Radio Costs ‑ Per Rating Point

Campaign '76 Office: Primary Elections - Barry Lafer Paid Invoice File

Paid Invoices ‑ Campaign Materials: A‑H

Paid Invoices ‑ Campaign Materials: Andy Nelson and Associates

Paid Invoices ‑ Campaign Materials: Bill House Studio

Paid Invoices ‑ Campaign Materials: Design Associates (1)‑(2)

Paid Invoices ‑ Campaign Materials: Don Howard Associates

Paid Invoices ‑ Campaign Materials: Fontana Lithographs

Paid Invoices ‑ Campaign Materials: Helm, Inc. (1)-(2)

E92 Campaign '76 Office: Primary Elections - Barry Lafer Paid Invoice File

Paid Invoices ‑ Campaign Materials: Helm, Inc. (3)-(4)

Paid Invoices ‑ Campaign Materials: I‑Z

Paid Invoices ‑ Campaign Materials: Kaiser Displays

Paid Invoices ‑ Campaign Materials: Petty Cash Profile

Paid Invoices ‑ Campaign Materials: Roadway Express Inc.

Paid Invoices ‑ Campaign Materials: Spiegel, Ed

Paid Invoices ‑ Campaign Materials: Western Publishing, Inc.

Paid Invoices ‑ Campaign Materials: Winkler ‑ Current

Paid Invoices ‑ Campaign Materials: Winkler ‑ Recap (1)‑(3)

E93 Campaign '76 Office: Primary Elections - Barry Lafer Paid Invoice File

Paid Invoices ‑ Campaign Materials: Winkler ‑ Recap (4)‑(5)

Paid Invoices ‑ Campaign Materials: Wolk Press

Paid Invoices ‑ Campaign Materials: WTL Air Freight

Paid Invoices ‑ Operations: A‑E

Paid Invoices ‑ Operations: Beadles, Ken

Paid Invoices ‑ Operations: Bendinger, Bruce

Paid Invoices ‑ Operations: Bills Paid by PFC through December 1975

Paid Invoices ‑ Operations: Brown, Kaye

Paid Invoices ‑ Operations: Choice Air Courier

Paid Invoices ‑ Operations: Conn Camera and Hi Fi

Paid Invoices ‑ Operations: Considine, Denise

Paid Invoices ‑ Operations: Dailey, Peter

Paid Invoices ‑ Operations: F ‑ J

Paid Invoices ‑ Operations: Frost, Jack (1)-(2)

Paid Invoices ‑ Operations: Hopewell, Carolyn

Paid Invoices ‑ Operations: Howard, Susanne

Paid Invoices ‑ Operations: Hunt, Finley

Paid Invoices ‑ Operations: Johnston, Phelps

E94 Campaign '76 Office: Primary Elections - Barry Lafer Paid Invoice File

Paid Invoices ‑ Operations: K ‑ O

Paid Invoices ‑ Operations: Karalekas, George

Paid Invoices ‑ Operations: Kettmer, Henry

Paid Invoices ‑ Operations: Lafer, Barry

Paid Invoices ‑ Operations: Matthews, Leonard

Paid Invoices ‑ Operations: Maury, Dick

Paid Invoices ‑ Operations: McGee, Gerald

Paid Invoices ‑ Operations: Moreno, Helaine

Paid Invoices ‑ Operations: Murr, Dee

Paid Invoices ‑ Operations: Overaker, John

Paid Invoices ‑ Operations: P ‑ S

Paid Invoices ‑ Operations: Pattinson, Marcy

Paid Invoices ‑ Operations: Pilas, Peggy

Paid Invoices ‑ Operations: Russo, Gene

Paid Invoices ‑ Operations: Shepard, Roy

Paid Invoices ‑ Operations: Sibley, Dawn

Paid Invoices ‑ Operations: T ‑ Z

Paid Invoices ‑ Operations: Vinson, John

E95 Campaign '76 Office: Primary Elections - Barry Lafer Paid Invoice File

Paid Invoices ‑ Operations: Wagner, Bruce

Paid Invoices ‑ Operations: Western Union

Paid Invoices ‑ Operations: Whitley, Al

Paid Invoices ‑ Operations: Wilhite, Clayton

Paid Invoices ‑ Production: A ‑ Z

Paid Invoices ‑ Production: Ad Comp

Paid Invoices ‑ Production: Black Star

Paid Invoices ‑ Production: BTR (1)-(2)

Paid Invoices ‑ Production: Dailey and Associates

Paid Invoices ‑ Production: Design Associates

Paid Invoices ‑ Production: Director's Circle

Paid Invoices ‑ Production: Harbinger

Paid Invoices ‑ Production: Lion Recording

Paid Invoices ‑ Production: Phil's Photo

Paid Invoices ‑ Production: Sounds Reasonable

Paid Invoices ‑ Production: Southern and Lanman

E96 Campaign '76 Office: Primary Elections - Barry Lafer Paid Invoice File

Paid Invoices ‑ Production: Trade Typographers

Paid Invoices ‑ Production: Winkler Video (1)-(2)

Paid Invoices ‑ Production: WTC Air Freight (1)-(2)

State Media Payment ‑ Arkansas to Illinois

E97 Campaign '76 Office: Primary Elections - Barry Lafer Paid Invoice File

State Media Payment ‑ Indiana to Wisconsin

Campaign '76 Office: Primary Elections - Barry Lafer Bank Reconciliation File

Media Discrepancies Pending

New York Banker's Trust Account 056‑420‑54103

New York Banker's Trust Account 056‑420‑54103 ‑ Reconciliation

Petty Cash Fund Close Out, 8/76

Primary Account #1 ‑ February to March 1976 Reconciliations (1)-(2)

E98 Campaign '76 Office: Primary Elections - Barry Lafer Bank Reconciliation File

Primary Account #1 ‑ April to December 1976 Reconciliations

Primary Account #2 ‑ January 1976 to January 1977 Reconciliations

Statements, Cancelled Checks, Stubs (1)

E99 Campaign '76 Office: Primary Elections - Barry Lafer Bank Reconciliation File

Statements, Cancelled Checks, Stubs (2)‑(4)

E100 Campaign '76 Office: General Election - Barry Lafer General Subject File

Accounting ‑ Cash Receipts and Disbursements Ledger

Accounting ‑ Disbursement Recaps

Accounting ‑ General Ledger

Accounting ‑ Primary Campaign Trial Balance

Administration ‑ Campaign Materials

Administration ‑ Fixed Assets

Administration ‑ Forms

Administration ‑ General (1)-(2)

Administration ‑ Insurance

Administration ‑ PFC Staff Lists

Administration ‑ Riggs National Bank

FEC Report Analysis

FEC Report Input ‑ Disbursements, 8/9/76 ‑ 12/10/76 (1)‑(4)

E101 Campaign '76 Office: General Election - Barry Lafer General Subject File

FEC Report Input ‑ Disbursements, 8/9/76 ‑ 12/10/76 (5)‑(8)

FEC Report Input ‑ Rebates, Adjustments and Disbursements, 12/20/76 ‑ 3/25/77

FEC Report Input ‑ SFM Checks Reported (1)-(3)

E102 Campaign '76 Office: General Election - Barry Lafer General Subject File

FEC Report Input ‑ SFM Checks Reported (4)-(5)

Financial ‑ Budgets and Fiscal Procedures for General Election (1)-(2)

Financial ‑ Campaign Materials Budget

Financial ‑ Media Budget

Financial ‑ Production Budget

Hold ‑ Budget ‑ General

Hold ‑ Budget ‑ Media (Empty)

Hold ‑ Budget ‑ Operations (1)-(2)

Hold ‑ General Ledger

Hold ‑ Legal

Hold ‑ Personnel Budgeting

Hold ‑ Primary Ads ‑ Logs

Hold ‑ State Spending Limitations

E103 Campaign '76 Office: General Election - Barry Lafer General Subject File

Lafer Chron, 8/76 ‑ 3/77

E104 Campaign '76 Office: General Election - Barry Lafer General Subject File

Legal ‑ Arthur Anderson

Legal ‑ Claims

Legal ‑ General, March ‑ August 1976 (1)-(2)

Legal ‑ General, September 1976 ‑ March 1977 (1)-(2)

Legal ‑ Spiegel, Ed/Writer's Guild of America

Legal ‑ Talent Releases (1)-(2)

Media ‑ Authorizations

Media ‑ General (1)

E105 Campaign '76 Office: General Election - Barry Lafer General Subject File

Media ‑ General (2)-(3)

Media ‑ Network ‑ ABC

Media ‑ Network ‑ CBS

Media ‑ Network ‑ General

Media ‑ Network ‑ NBC

Media ‑ Payment (1)-(3)

Media ‑ Payment ‑ Newspaper Payroll Additions

Media ‑ Springfield Rally

Media ‑ Traffic

New York Office ‑ ADP Media Payment System

New York Office ‑ Banker's Trust Account

New York Office ‑ General

E106 Campaign '76 Office: General Election - Barry Lafer General Subject File

New York Office ‑ Lease

New York Office ‑ Office Equipment

New York Office ‑ Telephone System

Personnel ‑ ADP Staff Payroll Printouts

Personnel ‑ FICA and FIT Withholding Information

Personnel ‑ Group Insurance

Personnel ‑ Staff Files (1)-(5)

E107 Campaign '76 Office: General Election - Barry Lafer General Subject File

Personnel ‑ Staff Payroll ‑ Confidential

Personnel ‑ Unemployment Applications

Taxes ‑ Campaign '76 Corporate Return, 1975

Taxes ‑ Campaign '76 Corporate Return, 1976

Taxes ‑ District of Columbia

Taxes ‑ Maryland ‑ New Jersey

Taxes ‑ New York

Taxes ‑ Unemployment Claims, W‑2's, Year End 1976

Taxes ‑ Virginia

Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

General Election ‑ Barry Lafer Paid

Invoice File

E107 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Job Jackets ‑ Invoices to be Filed

E108 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Job Jackets (1)-(8)

E109 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Job Jackets (9)-(14)

Media Payroll ‑ ADP General

Media Payroll ‑ ADP Manual

Media Payroll ‑ ADP Printouts ‑ ADI Reports

Media Payroll ‑ ADP Printouts ‑ Input Sheets

Media Payroll ‑ ADP Printouts ‑ Master Control Listing

Media Payroll ‑ ADP Printouts ‑ Payroll Register by State/ADI

E110 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Media Payroll ‑ Buysheets (1)-(9)

Paid Invoices ‑ A (1)-(3)

Paid Invoices ‑ ABC

Paid Invoices ‑ Abel Motorized

Paid Invoices ‑ Altman, Dennis

Paid Invoices ‑ Angell, Phil

E111 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Paid Invoices ‑ Angell, Tom

Paid Invoices ‑ B (1)-(2)

Paid Invoices ‑ Bailey, Deardourff and Eyre

Paid Invoices ‑ Broadcast Talent and Residuals (1)-(4)

Paid Invoices ‑ C

Paid Invoices ‑ Campaign '76

Paid Invoices ‑ CBS

E112 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Paid Invoices ‑ Collins, Jack

Paid Invoices ‑ D

Paid Invoices ‑ Deardourff, John (Empty)

Paid Invoices ‑ Deitch, Edward, Inc.

Paid Invoices ‑ Design Associates

Paid Invoices ‑ Dimensions

Paid Invoices ‑ Dominion Express

Paid Invoices ‑ Don Howard Associates

Paid Invoices ‑ E

Paid Invoices ‑ F

Paid Invoices ‑ Fontana Lithographers

Paid Invoices ‑ Frost, Jack

E113 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Paid Invoices ‑ G to J

Paid Invoices ‑ Gardner, Robert

Paid Invoices ‑ Ginn's

Paid Invoices ‑ Goldbaum, Michael Scott (1)-(2)

Paid Invoices ‑ Halstead, Dirck

Paid Invoices ‑ Harbinger (Empty)

Paid Invoices ‑ Helm, Inc.

Paid Invoices ‑ Humphrey, Browning, MacDougall

Paid Invoices ‑ Imero Fiorentino Associates

Paid Invoices ‑ K

Paid Invoices ‑ K (radio stations)

Paid Invoices ‑ L

Paid Invoices ‑ Lafer, Barry

Paid Invoices ‑ M

E114 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Paid Invoices ‑ MacDougall, Mal

Paid Invoices ‑ Moore and Moore

Paid Invoices ‑ N to O

Paid Invoices ‑ NBC (1)-(4)

Paid Invoices ‑ P

Paid Invoices ‑ Pattinson, Marcy

Paid Invoices ‑ Petty Cash Profile

E115 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Paid Invoices ‑ Potomac Graphic Industries (1)-(4)

Paid Invoices ‑ Production Per Diem

Paid Invoices ‑ Q to R

Paid Invoices ‑ Roehl, Dennis

Paid Invoices ‑ Russo, Gene

E116 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Paid Invoices ‑ S

Paid Invoices ‑ SFM (1)-(3)

Paid Invoices ‑ SFM ‑ Pending and Follow‑Up (1)-(2)

Paid Invoices ‑ Sibley, Dawn

Paid Invoices ‑ Special Production Account, A ‑ K

E117 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Paid Invoices ‑ Special Production Account, L ‑ Z

Paid Invoices ‑ Spiegel, Ed

Paid Invoices ‑ T to V

Paid Invoices ‑ Technicolor, Inc.

Paid Invoices ‑ Technicolor ‑ Advance Payment (Empty)

Paid Invoices ‑ TVC Laboratories

Paid Invoices ‑ W

Paid Invoices ‑ W (Television Stations)

Paid Invoices ‑ Wagner, John

Paid Invoices ‑ Wilhite, Clayton

Paid Invoices ‑ Winkler Video (1)

E118 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Paid Invoices ‑ Winkler Video (2)-(9)

E119 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Paid Invoices ‑ Winkler Video (10)-(13)

Paid Invoices ‑ Wolk Press

Paid Invoices ‑ WTC Air Freight (1)-(2)

E120 Campaign '76 Office: General Election - Barry Lafer Paid Invoice File

Paid Invoices ‑ WTC Air Freight (3)-(4)

Paid Invoices ‑ X to Z

New York Check Requisitions

Campaign '76 Office: General Election - Barry Lafer Bank Reconciliation File

FEC Report Disbursements, 10/25‑31/76

Media Cashiers Checks (1)-(2)

E121 Campaign '76 Office: General Election - Barry Lafer Bank Reconciliation File

Media Cashiers Checks (3)-(4)

Reconciliations ‑ General Election Account #1 (1)-(8)

E122 Campaign '76 Office: General Election - Barry Lafer Bank Reconciliation File

Reconciliations ‑ General Election Account #2 (1)-(5)

Reconciliations ‑ New York Bankers Trust Account (1)‑(4)

Reconciliations ‑ Petty Cash

Reconciliations ‑ Special Production Account

Reconciliations ‑ SFM/Campaign '76 Escrow Account

E123 Campaign '76 Office: General Election - Barry Lafer Bank Reconciliation File

Statements, Stubs, Cancelled Checks ‑ General Election Accounts #1 and #2

Statements, Stubs, Cancelled Checks ‑ Special Production Account

E124 Campaign '76 Office: General Election - Barry Lafer Bank Reconciliation File

Stub, Signed Receipts for All Media Payments (1)

E125 Campaign '76 Office: General Election - Barry Lafer Bank Reconciliation File

Stubs, Signed Receipts for All Media Payments (2)

E126 Campaign '76 Office: General Election - Barry Lafer Bank Reconciliation File

Stubs, Signed Receipts for All Media Payments (3)